Unique services capable of meeting international competition
Service
One of the main jobs of a shosha (trading company) is to import, export, and market goods from Japan and the rest of the world. Sogo Shosha, which works on a wide range of goods and services globally, is said to be unique in Japan and outside Japan as well.
HISHINUMA TRADING is one of the shoshas, but our creed is to add ‘Plus 1’ essence to the shosha’s standard business model which we believe is the key to our clients’ successful overseas operations. Let us introduce HISHINUMA TRADING’s own service ‘HISHINUMA TRADING Plus 1 Service’, which brings success to global businesses.
Marketing
Product＝Customer Value
Just because a company is fond of the goods it recommends it does not mean customers feel the same way. Can you convey your fondness to people from different backgrounds? HISHINUMA TRADING Plus 1 Service starts with market research.
Price＝Cost
Because of Made in Japan…Are you always in the customer’s position when determining price? For customers, the price is the cost. Can you offer more value or services than just the cost? Standing on both sides, HISHINUMA TRADING Plus 1 Service offers the best plans.
Promotion＝Communication
However excellent your goods or services are, there is no customer without PR. SNS marketing, content marketing, trade fairs, event sales…HISHINUMA TRADING Plus 1 Service chooses and carries out measures suiting local tastes.
Place＝Convenience
Even if you receive goods transnationally, you have to be familiar with local distribution systems in order to make a delivery to local buyers or customers. HISHINUMA TRADING Plus 1 Service helps optimize such distribution channels as sales areas and sales methods(direct sales or agency agreement).
Branding
Commercial value
Things that do not sell in Japan also do not sell in other countries. Exporting and importing generates various costs such as transport, tariffs, and exchange rates. Goods or services do not sell that are not worth transporting across the ocean and the time you spend on them. Conversely, if there is a good reason why the goods or services must be available, then they will sell.
HISHINUMA TRADING Plus 1 Service provides support to improve commercial value.
Sensibility value
Unstylish products and services, even if they are excellent in functions, quality, and performance, do not sell. Designs and packaging are also required to meet global standards. It is not that using is the same as knowing, and even if you don’t use it, you may know about it and want it. HISHINUMA TRADING Plus 1 Service is of help in terms of sensibility value.
Social Value
Whatever sophisticated services or whatever functional products are marketed, those that are not accepted culturally, religiously, environmentally, and socially do not sell.
HISHINUMA TRADING Plus 1 Service aims to benefit sellers, customers, and the public.
Japan
HISHINUMA TRADING’s Japanese office is located in Honmachi, the central region of Osaka City, in a building that is designated as a registered tangible cultural property. Let us introduce the services of the Japan office, the home port from which clients leave for the world, and what role it plays.
Singapore
Singapore is a leading multi-ethnic country in Asia. The country is indispensable as a global business hub where different people, goods and money come and go. Let us talk about the logistics services and test marketing for Asia provided by HISHINUMA TRADING’s Singapore office.
United Kingdom
London, which promotes its unique culture through cutting-edge cool fashions and arts, is where HISHINUMA TRADING’s European office is located. It provides customers with brands and designs that shine globally like stars shining above the ocean.
There are a lot of Japanese companies that despite their global potential with their appealing products or services cannot engage in overseas trade due to a lack of experience. On the other hand, there are overseas companies seeking Japanese products or services which cannot find Japanese business partners because of language or cultural differences.
JAPAND can help solve these challenges working as a bridge between overseas companies and Japanese ones.